Monthly Archives: April 2018

You Can Take It with You

Flowers have been aligned with fashion for centuries in many cultures, from bright Indian saris, Japanese kimonos, to Boho and Grecian headdresses or stylized a la Frida Kahlo. Flowers adorned during rituals represent powerful symbols of our deepest traditions and rites of passage—from birth to marriage to death, and to all matters of the heart… Read more

Brand Positioning: It’s Not Easy Being Green

Positioning a company correctly makes it distinctive and helps provide a detailed roadmap for growth. However, though earlier in my career, I helped position some of the world’s best-known companies and products, I am equally like the shoemaker’s child who always goes barefoot. When the time came to position my brand, I was at a… Read more